{"id":5577,"date":"2023-11-26T09:00:00","date_gmt":"2023-11-26T09:00:00","guid":{"rendered":"https:\/\/gamerseo.com\/blog\/?p=5577"},"modified":"2023-12-14T04:19:52","modified_gmt":"2023-12-14T04:19:52","slug":"how-to-add-meta-pixel-code-in-wordpress-in-5-simple-steps","status":"publish","type":"post","link":"https:\/\/gamerseo.com\/blog\/how-to-add-meta-pixel-code-in-wordpress-in-5-simple-steps\/","title":{"rendered":"How to Add Meta Pixel Code in WordPress in 5 Simple Steps!"},"content":{"rendered":"\n<p>WordPress is a major platform where people around the world can build their websites and publish them easily by using its plugins and tools. One of the strongest aspects of WordPress is that it allows you to link it to a series of services and external platforms to improve results and provide your website with a more professional look. One of these external services is Meta Pixel, a Javascript code part of Facebook Ads Manager.<\/p>\n\n\n\n<p>Despite this possible vinculation between both platforms, many people don\u2019t know <strong>How to Add Meta Pixel Code in WordPress<\/strong>. You can find the answer to this concern in the subsequent paragraphs. We will teach you how to link Meta Pixel and WordPress in two different ways and remark on the importance of implementing the \u201cCode\u201d way. Let\u2019s go straight to this topic!<\/p>\n\n\n\n<div class=\"wp-block-ht-block-toc  is-style-outline htoc htoc--position-wide toc-list-style-plain\" data-htoc-state=\"expanded\"><span class=\"htoc__title\"><span class=\"ht_toc_title\">Table of Contents<\/span><span class=\"htoc__toggle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\"><g fill=\"#444\"><path d=\"M15 7H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><path d=\"M15 1H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1zM15 13H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><\/g><\/svg><\/span><\/span><div class=\"htoc__itemswrap\"><ul class=\"ht_toc_list\"><li class=\"\"><a href=\"#htoc-what-is-meta-pixel\">What Is Meta Pixel?<\/a><\/li><li class=\"\"><a href=\"#htoc-what-are-the-advantages-of-adding-facebook-pixel-to-wordpress\">What Are the Advantages of Adding Facebook Pixel to WordPress?<\/a><\/li><li class=\"\"><a href=\"#htoc-how-to-add-facebook-pixel-to-wordpress\">How to Add Facebook Pixel to WordPress?<\/a><\/li><li class=\"\"><a href=\"#htoc-an-alternative-way-of-installing-meta-pixel-code-in-wordpress\">An Alternative Way of Installing Meta Pixel Code in WordPress<\/a><\/li><li class=\"\"><a href=\"#htoc-the-bottom-line\">The Bottom Line<\/a><\/li><\/ul><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-what-is-meta-pixel\">What Is Meta Pixel?<\/h2>\n\n\n\n<p>Formerly known as Facebook Pixel, Meta Pixel is a virtual software or piece of Javascript and a powerful designed to measure if your campaign has reached the marketing objective. It evaluates the performance of your Facebook Ads campaign by measuring and monitoring the website actions that users take on your page. Meta is also crucial to know if you\u2019re showing your ads to the right audience. Meta Pixel tracks events based on the following parameters:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Page views.<\/li>\n\n\n\n<li>Add to cart.<\/li>\n\n\n\n<li>Purchase.<\/li>\n\n\n\n<li>Click-through Rate.<\/li>\n\n\n\n<li>Scroll Depth.<\/li>\n\n\n\n<li>Time on Page.<\/li>\n<\/ul>\n\n\n\n<p>Meta Pixel also allows you to constrict your audience and get better results with less spending. Thanks to Meta Pixel, you can showcase your advertisements to people who&#8217;ve shown interest in your website.<\/p>\n\n\n\n<p>When you install a Facebook Pixel ID on your WordPress website, you will be able to measure different actions that visitors take, such as completing conversions and how many pages they visit within your website. Installing Facebook Pixel on WordPress also allows you to optimize your Facebook and Instagram ad campaigns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-what-are-the-advantages-of-adding-facebook-pixel-to-wordpress\">What Are the Advantages of Adding Facebook Pixel to WordPress?<\/h2>\n\n\n\n<p>Since WordPress allows you to create websites from scratch or using a pre-built template among the hundreds you can find on the platform, you can implement advertising as a result of the link between Meta Pixel and WordPress. In other words, you can monetize your sites or publish your Facebook ads to increase brand awareness or promote your products.<\/p>\n\n\n\n<p>Besides, linking Meta Pixel and Events Manager to your WordPress account means running Facebook Ads on your website, which brings all the benefits to your business and conversions.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-how-to-add-facebook-pixel-to-wordpress\">How to Add Facebook Pixel to WordPress?<\/h2>\n\n\n\n<p>There are two main ways of adding Meta Pixel to WordPress. Next, we mention both to make sure you do it in the way that best suits you.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Create a New Facebook Pixel&nbsp;<\/li>\n<\/ol>\n\n\n\n<p>You can do it in a couple of clicks via Facebook Business Suite Events Manager.<\/p>\n\n\n\n<p>The first you need to do is log in to your Facebook personal account. Then, head to Facebook Ads Manager. Once there, position your mouse in the menu located on the left of the screen and select \u201cAll tools.\u201d Then select \u201cEvents Manager.\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel.jpg\" alt=\"Creating a Meta Pixel\" class=\"wp-image-5578 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel.jpg\" alt=\"Creating a Meta Pixel\" class=\"wp-image-5578\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>The system will prompt you to connect your data. Click \u201cConnect Data Sources.\u201d A new window will appear, offering four main alternatives of sources. Select \u201cWeb\u201d and click the \u201cConnect\u201d button.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"434\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-1024x434.jpg\" alt=\"Selecting source in Meta Pixel\" class=\"wp-image-5579 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-1024x434.jpg 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-300x127.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-768x326.jpg 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel.jpg 1116w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/434;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"434\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-1024x434.jpg\" alt=\"Selecting source in Meta Pixel\" class=\"wp-image-5579\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-1024x434.jpg 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-300x127.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel-768x326.jpg 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-source-in-Meta-Pixel.jpg 1116w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>After clicking the \u201cConnect\u201d button, a \u201cCreate Pixel\u201d window will pop up on the screen. The next step is to name your pixel. We suggest you use a name that you can easily remember. Finally, click the \u201cCreate Pixel\u201d button. Check the image below.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"486\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel.jpg\" alt=\"Naming the Meta Pixel\" class=\"wp-image-5580 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel-300x175.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel-768x449.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/486;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"486\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel.jpg\" alt=\"Naming the Meta Pixel\" class=\"wp-image-5580\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel-300x175.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Naming-the-Meta-Pixel-768x449.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Now, a new window prompting you to enter your website URL will appear. Enter the URL of your website. This way, Facebook Ads Manager and Meta Pixel will let you know if you can connect your data utilizing a pattern, such as WordPress, Shopify, or WooCommerce. Click \u201cCheck.\u201d&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"383\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account.jpg\" alt=\"Entering the website URL in the Meta Pixel account\" class=\"wp-image-5581 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account-300x138.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account-768x354.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/383;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"383\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account.jpg\" alt=\"Entering the website URL in the Meta Pixel account\" class=\"wp-image-5581\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account-300x138.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Entering-the-website-URL-in-the-Meta-Pixel-account-768x354.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>If you can connect to the website, a green check mark will indicate this is possible. The image below shows clearly what you\u2019ll see in this step. Click \u201cNext.\u201d&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"383\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel.jpg\" alt=\"Succesfull entering the website URL in Meta Pixel\" class=\"wp-image-5582 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel-300x138.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel-768x354.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/383;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"383\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel.jpg\" alt=\"Succesfull entering the website URL in Meta Pixel\" class=\"wp-image-5582\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel-300x138.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Succesfull-entering-the-website-URL-in-Meta-Pixel-768x354.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>The following step is to select the proper method to find a setup. By default, the system will recommend you use the \u201cGet guidance\u201d option. We think the same. Then, select this option and click the \u201cNext\u201d button.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel.jpg\" alt=\"Finding a setup method in Meta Pixel\" class=\"wp-image-5583 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel-768x426.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/461;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel.jpg\" alt=\"Finding a setup method in Meta Pixel\" class=\"wp-image-5583\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Finding-a-setup-method-in-Meta-Pixel-768x426.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>The next step is to select the people who will be in charge of connecting your data. Are you working alone on your project? Are there other people working on your marketing strategy and using Google Analytics and other tools to track performance? Select the option that better fits your situation. Click the \u201cNext\u201d button.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"398\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel.jpg\" alt=\"About your team in Meta Pixel\" class=\"wp-image-5584 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel-300x144.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel-768x368.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/398;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"398\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel.jpg\" alt=\"About your team in Meta Pixel\" class=\"wp-image-5584\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel-300x144.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/About-your-team-in-Meta-Pixel-768x368.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>At this point, the Events Manager will prompt you to select your technical knowledge and expertise or if you have developer resources available. Select the option that is closer to your reality, or skip this step. Then click the \u201cNext\u201d button.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel.jpg\" alt=\"Technical resources in Meta Pixel\" class=\"wp-image-5585 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel-768x426.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/461;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel.jpg\" alt=\"Technical resources in Meta Pixel\" class=\"wp-image-5585\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Technical-resources-in-Meta-Pixel-768x426.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>In the subsequent steps, you can define how much you want to budget for advertising on Meta and indicate your cloud provider. You can indicate Amazon Web Services as your cloud provider or indicate any other option.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel.png\" alt=\"Selecting a budget in Meta Pixel\" class=\"wp-image-5586 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel.png 740w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel-300x157.png 300w\" data-sizes=\"auto, (max-width: 740px) 100vw, 740px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 740px; --smush-placeholder-aspect-ratio: 740\/388;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"388\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel.png\" alt=\"Selecting a budget in Meta Pixel\" class=\"wp-image-5586\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel.png 740w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Selecting-a-budget-in-Meta-Pixel-300x157.png 300w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>The system will recommend you set up Conversions API alongside Meta Pixel through a series of methods and partners. Click the \u201cGet Started\u201d button, and then select the WordPress choice.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"754\" height=\"802\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel.jpg\" alt=\"Conversions API on Pacebook Pixel\" class=\"wp-image-5587 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel.jpg 754w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel-282x300.jpg 282w\" data-sizes=\"auto, (max-width: 754px) 100vw, 754px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 754px; --smush-placeholder-aspect-ratio: 754\/802;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"754\" height=\"802\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel.jpg\" alt=\"Conversions API on Pacebook Pixel\" class=\"wp-image-5587\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel.jpg 754w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Conversions-API-on-Pacebook-Pixel-282x300.jpg 282w\" sizes=\"auto, (max-width: 754px) 100vw, 754px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>From this point, the system will guide you through a very easy-to-understand process whose goal is to connect your WordPress account to Meta. The events Manager will select your Pixel by default and then will let you know what steps you need to complete on the WordPress dashboard to connect the account.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"991\" height=\"495\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta.jpg\" alt=\"Connecting WordPress account to Meta\" class=\"wp-image-5588 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta.jpg 991w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 991px) 100vw, 991px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 991px; --smush-placeholder-aspect-ratio: 991\/495;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"991\" height=\"495\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta.jpg\" alt=\"Connecting WordPress account to Meta\" class=\"wp-image-5588\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta.jpg 991w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Connecting-WordPress-account-to-Meta-768x384.jpg 768w\" sizes=\"auto, (max-width: 991px) 100vw, 991px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>The next step would be to log into your WordPress account and look for the \u201cFacebook for WordPress\u201d plugin, install it, and activate it. This process will link your WordPress account to Facebook. The image below shows you how the Facebook for WordPress plugin should look.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"995\" height=\"783\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel.png\" alt=\"Checking plugind in WordPress to connect Meta Pixel\" class=\"wp-image-5589 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel.png 995w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel-300x236.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel-768x604.png 768w\" data-sizes=\"auto, (max-width: 995px) 100vw, 995px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 995px; --smush-placeholder-aspect-ratio: 995\/783;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"995\" height=\"783\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel.png\" alt=\"Checking plugind in WordPress to connect Meta Pixel\" class=\"wp-image-5589\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel.png 995w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel-300x236.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Checking-plugind-in-WordPress-to-connect-Meta-Pixel-768x604.png 768w\" sizes=\"auto, (max-width: 995px) 100vw, 995px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Then, you should select \u201cSettings\u201d within WordPress and choose Facebook from the dropdown menu. Click \u201cGet Started\u201d and follow the instructions. At this point, the system will verify that your Facebook Pixel is working. To do this, it will use the Facebook Pixel Helper Extension. This process can take several minutes. After this, you can set up events and confirm the connection.<\/p>\n\n\n\n<p>Still, there is a problem with this option. This official Facebook plugin has some issues, a lot of bugs, and does not work properly. Due to this, <strong>we recommend you use an external plugin that will facilitate the process of connecting WordPress to Meta Pixel<\/strong>.&nbsp;<\/p>\n\n\n\n<p>This free plugin is <strong>PixelYourSite<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Completing this process involves you getting your Meta Pixel ID located in your Facebook ad account. With Pixel installed in your Facebook Ads Manager, it should be very easy to locate your Meta Pixel ID.&nbsp;<\/p>\n\n\n\n<p>So, you want to know How to Add Meta Pixel Code in WordPress, right? With your Meta Pixel created, you can install code manually on WordPress. Let\u2019s check how you can complete this process.&nbsp;&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Add Facebook Pixel ID to PixelYourSite Plugin<\/li>\n<\/ol>\n\n\n\n<p>To do this, you need to insert the Facebook pixel code before the &lt;\/head&gt; in your WordPress theme.<\/p>\n\n\n\n<p>But where can you get your Meta Pixel code? You need to return to Facebook Events Manager. When you enter the Events Manager Overview, you can see your Facebook Pixels (because maybe you have more than one) on the right side of the screen. Look for the Pixel you\u2019re interested in. Below its name, the Pixel ID should appear. This situation is indicated in the image below.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview.jpg\" alt=\"Events Manager Overview\" class=\"wp-image-5590 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview.jpg\" alt=\"Events Manager Overview\" class=\"wp-image-5590\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Events-Manager-Overview-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Now you know what your Facebook Pixel ID is, you must return to WordPress and log into your account.&nbsp; Head to the \u201cPlugins\u201d category located in the left column, select it, and then click \u201cAdd New.\u201d Next, follow these instructions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Type PixelYourSite in the search box and look for the plugin. It will probably appear first on the list.<\/li>\n\n\n\n<li>Install the plugin and then click \u201cActivate Now.\u201d<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress.jpg\" alt=\"Adding plugins in WordPress\" class=\"wp-image-5591 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress.jpg\" alt=\"Adding plugins in WordPress\" class=\"wp-image-5591\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Adding-plugins-in-WordPress-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>But that is not all! Now, you need to configure the plugin to link your WordPress website with your Facebook Pixel events. To do this, complete the following steps.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Look for the \u201cPixelYourSite\u201d plugin on the left menu and click \u201cDashboard.\u201d<\/li>\n\n\n\n<li>&nbsp;Click the \u201cClick the Settings\u201d button.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress.jpg\" alt=\"PixelYourSite on WordPress\" class=\"wp-image-5592 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress-768x426.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/461;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress.jpg\" alt=\"PixelYourSite on WordPress\" class=\"wp-image-5592\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/PixelYourSite-on-WordPress-768x426.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Now it\u2019s when you need to copy the Meta Pixel ID you found in the Events Manager. Enter the ID in the \u201cFacebook Pixel ID\u201d box. Check the image below.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID.jpg\" alt=\"Copying the Facebook Pixel ID\" class=\"wp-image-5593 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID-768x426.jpg 768w\" data-sizes=\"auto, (max-width: 831px) 100vw, 831px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 831px; --smush-placeholder-aspect-ratio: 831\/461;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"461\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID.jpg\" alt=\"Copying the Facebook Pixel ID\" class=\"wp-image-5593\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID.jpg 831w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID-300x166.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-Facebook-Pixel-ID-768x426.jpg 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Now, the only thing you have to do is save the changes. Scroll down the page until you find the respective button, and click it.<\/p>\n\n\n\n<p>And that\u2019s it! You have installed the Meta Pixel Code in WordPress manually! This method is the most recommended way of doing this. Now, you can run Facebook ad campaigns on your WordPress website without problems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-an-alternative-way-of-installing-meta-pixel-code-in-wordpress\">An Alternative Way of Installing Meta Pixel Code in WordPress<\/h2>\n\n\n\n<p>There is a simpler way of linking WordPress to Meta Pixel, although it can be a bit confusing for some users. This method uses a plugin called \u201cInsert Headers and Footers.\u201d To run this method, you first need to head your Pixel in the Events Manager.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Access the Integration Code Snippet<\/li>\n<\/ol>\n\n\n\n<p>To access the integration code snippet, click the Manage Integrations button located below the Pixel ID you\u2019ll use to link your WordPress.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel.jpg\" alt=\"Accesing data sources on Meta Pixel\" class=\"wp-image-5594 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel.jpg\" alt=\"Accesing data sources on Meta Pixel\" class=\"wp-image-5594\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Accesing-data-sources-on-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>In the window that spawns, click the \u201cInstall Code Manually.\u201d This action will display the tracking code that you\u2019ll use after in the &lt;head&gt; section of WordPress.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code.jpg\" alt=\"choose how to want to install pixel code\" class=\"wp-image-5595 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code.jpg\" alt=\"choose how to want to install pixel code\" class=\"wp-image-5595\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/choose-how-to-want-to-install-pixel-code-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Keep the window open because you will need the code in the next step to add a Facebook Pixel to WordPress.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel.jpg\" alt=\"Copying the base Pixel Code on Meta Pixel\" class=\"wp-image-5596 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel.jpg\" alt=\"Copying the base Pixel Code on Meta Pixel\" class=\"wp-image-5596\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Copying-the-base-Pixel-Code-on-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Add the Facebook Pixel Tracking Code to the WordPress &lt;head&gt; Section<\/li>\n<\/ol>\n\n\n\n<p>Enter WordPress and head to the plugins tab. Now, complete the following steps:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Look for the free Insert Headers and Footers plugin.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Install and activate the plugin.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress.jpg\" alt=\"Searching the Insert Headers and Footers plugin on WordPress\" class=\"wp-image-5597 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress.jpg\" alt=\"Searching the Insert Headers and Footers plugin on WordPress\" class=\"wp-image-5597\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Searching-the-Insert-Headers-and-Footers-plugin-on-WordPress-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Head to Settings &gt; Insert Headers and Footers.<\/li>\n\n\n\n<li>Once there, copy and paste the Base Code you found in the Manage Integrations sections with the Pixel. What you see should look like the image below.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers.jpg\" alt=\"Inserting base code on Insert Headers and Footers\" class=\"wp-image-5598 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers.jpg\" alt=\"Inserting base code on Insert Headers and Footers\" class=\"wp-image-5598\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Inserting-base-code-on-Insert-Headers-and-Footers-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Now, you\u2019ve successfully added Meta Pixel to WordPress, and you can start to deploy your social media ads on your WordPress websites.&nbsp;<\/p>\n\n\n\n<p>Still, we want to give you some important tips you should adopt to improve your campaigns by using Meta Pixel.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li>Configure Automatic Advanced Matching and Events<\/li>\n<\/ol>\n\n\n\n<p>Now you know how to add the Facebook Pixel, we teach you how to configure advanced matching for better targeting.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The first step is to head to your Pixel.<\/li>\n\n\n\n<li>Click the Data Sources tab located in the left menu.<\/li>\n\n\n\n<li>Select the Pixel you\u2019re interested in using.<\/li>\n\n\n\n<li>Click the \u201cSetting\u201d tab.<\/li>\n\n\n\n<li>Scroll down the mouse until you see the \u201cTurn on automatic advanced matching\u201d section.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel.jpg\" alt=\"Turning on automatic advanced matching on Meta Pixel\" class=\"wp-image-5599 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel.jpg\" alt=\"Turning on automatic advanced matching on Meta Pixel\" class=\"wp-image-5599\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Turning-on-automatic-advanced-matching-on-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Click the toggle On.<\/li>\n\n\n\n<li>Click \u201cShow customer information parameters.\u201d<\/li>\n\n\n\n<li>Toggle On the parameters you wish to share from the WordPress website. The crucial ones you should toggle on are email and phone number.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel.jpg\" alt=\"Automatic Advanced Matching on Meta Pixel\" class=\"wp-image-5600 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel.jpg\" alt=\"Automatic Advanced Matching on Meta Pixel\" class=\"wp-image-5600\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Automatic-Advanced-Matching-on-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Once you\u2019ve finished the process through which you configure Facebook Pixel and automatic advanced matching, the changes should take up to 48 hours to appear in the Meta Events Manager.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li>Create Custom Audiences Using Facebook Pixel<\/li>\n<\/ol>\n\n\n\n<p>At this point in the process, you\u2019ve successfully installed Meta Pixel on your WordPress site. Now, it\u2019s time to create a custom audience to target potential customers better.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Head to the Meta Business Suite dashboard.<\/li>\n\n\n\n<li>Click the \u201cAll Tool\u201d tab located on the left menu.<\/li>\n\n\n\n<li>Click the \u201cAudiences\u201d section.<\/li>\n\n\n\n<li>On the next window, click the \u201cCreate Custom Audiences\u201d button.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel.jpg\" alt=\"Creating a custom audience on Meta Pixel\" class=\"wp-image-5601 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel-768x384.jpg 768w\" data-sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/500;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel.jpg\" alt=\"Creating a custom audience on Meta Pixel\" class=\"wp-image-5601\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel.jpg 1000w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel-300x150.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Creating-a-custom-audience-on-Meta-Pixel-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>A new window will open. In this new window, you need to select the source from where you will extract the audience information. You can select from \u201cCustomer list,\u201d \u201cWebsite,\u201d \u201cApp Activity,\u201d and more. We recommend you select the Website option.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"707\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel.jpg\" alt=\"Choosing a custom audience source on Facebook Pixel\" class=\"wp-image-5602 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel.jpg 860w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel-300x247.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel-768x631.jpg 768w\" data-sizes=\"auto, (max-width: 860px) 100vw, 860px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 860px; --smush-placeholder-aspect-ratio: 860\/707;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"707\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel.jpg\" alt=\"Choosing a custom audience source on Facebook Pixel\" class=\"wp-image-5602\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel.jpg 860w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel-300x247.jpg 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2023\/11\/Choosing-a-custom-audience-source-on-Facebook-Pixel-768x631.jpg 768w\" sizes=\"auto, (max-width: 860px) 100vw, 860px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Finally, you need to select the proper choice among \u201cAll web visitors,\u201d \u201cPeople who visit specific pages,\u201d or \u201cVisitors by time spent.\u201d<\/li>\n\n\n\n<li>Lastly, you must choose the number of days of the campaign.<\/li>\n\n\n\n<li>Click \u201cCreate audience.\u201d<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-the-bottom-line\">The Bottom Line<\/h2>\n\n\n\n<p>Creating a Meta Pixel from your Facebook Ads account and linking it to WordPress is easy if you know exactly where to find the code snippets and which plugins to use. This bonding will allow you to create and expand Facebook Advertising campaigns to your WordPress sites and reach a wider range of audiences. Besides, this action also allows you to track visitors and conversions emanating from your particular page.<\/p>\n\n\n\n<p>Still, for a better performance of ads on your WordPress site and a better usage of the Pixel page, do not hesitate to send us a message<a href=\"https:\/\/gamerseo.com\/#contact\" target=\"_blank\" rel=\"noreferrer noopener\"> through our contact form<\/a>. GamerSEO, as a professional marketing agency, will help you to create the best marketing campaigns through the Facebook Business Manager and other relevant tools!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress is a major platform where people around the world can build their websites and publish them easily by using its plugins and tools. One of the strongest aspects of WordPress is that it allows you to link it to a series of services and external platforms to improve results and provide your website with &#8230; <a title=\"How to Add Meta Pixel Code in WordPress in 5 Simple Steps!\" class=\"read-more\" href=\"https:\/\/gamerseo.com\/blog\/how-to-add-meta-pixel-code-in-wordpress-in-5-simple-steps\/\" aria-label=\"More on How to Add Meta Pixel Code in WordPress in 5 Simple Steps!\">Read more<\/a><\/p>\n","protected":false},"author":13,"featured_media":5766,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-5577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Add Meta Pixel Code in WordPress in 5 Simple Steps!<\/title>\n<meta name=\"description\" content=\"If you&#039;re eager to learn How to Add Meta Pixel Code in WordPress easily, you need to read this short article. Here, we share the key steps to reach this goal!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gamerseo.com\/blog\/how-to-add-meta-pixel-code-in-wordpress-in-5-simple-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Add Meta Pixel Code in WordPress in 5 Simple Steps!\" \/>\n<meta property=\"og:description\" content=\"If you&#039;re eager to learn How to Add Meta Pixel Code in WordPress easily, you need to read this short article. 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