{"id":6606,"date":"2024-02-07T09:00:00","date_gmt":"2024-02-07T09:00:00","guid":{"rendered":"https:\/\/gamerseo.com\/blog\/?p=6606"},"modified":"2024-03-11T12:55:01","modified_gmt":"2024-03-11T12:55:01","slug":"google-ads-sitelink-extensions-use-them-functionally","status":"publish","type":"post","link":"https:\/\/gamerseo.com\/blog\/google-ads-sitelink-extensions-use-them-functionally\/","title":{"rendered":"Google Ads Sitelink Extensions \u2013 Use Them Functionally!"},"content":{"rendered":"\n<p>Google Ads is running the digital marketing world. Here, you can use pretty much any medium you\u2019d like to promote your products or services. One of the things you can use is Google Ads extensions, which can help you add useful and eye-catching sitelinks.&nbsp;<\/p>\n\n\n\n<p>Google Ads extensions provide you with a unique opportunity to create search and video campaigns with additional benefits. So, if you want your Google Ads showing sitelinks, let\u2019s dive into those ad extensions and see how you can utilize them!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Are Google Ads Sitelink Extensions?<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"493\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example.png\" alt=\"Google Ads sitelink example\" class=\"wp-image-6607 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example-300x144.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example-768x370.png 768w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/493;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"493\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example.png\" alt=\"Google Ads sitelink example\" class=\"wp-image-6607\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example-300x144.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-sitelink-example-768x370.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Google Ads Sitelink extensions are supplementary links positioned beneath your advertisement. They serve the purpose of guiding users to particular pages on your website, offering valuable opportunities to showcase additional content from the search bar. The inclusion of Sitelinks can enhance the visibility of your ads, potentially leading to improved Click-Through Rates (CTR) and Conversion Rates. Investing in developing these Sitelink assets can yield a positive Return on Investment (ROI).<\/p>\n\n\n\n<p><a href=\"https:\/\/www.semrush.com\/blog\/sitelink-extensions\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google will prioritize<\/a> the display of your sitelinks based on their potential to assist users and enhance ad performance. Therefore, it&#8217;s crucial to carefully select the most pertinent pages for each ad type.<\/p>\n\n\n\n<p>Sitelinks are more likely to appear when the search intent or the user&#8217;s query&#8217;s underlying purpose is unclear or varied. This is because sitelinks provide users with additional options, catering to a diverse range of potential interests.<\/p>\n\n\n\n<p>&nbsp;Let\u2019s go over different types of sitelinks to better understand the concept we are dealing with.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Types of Sitelink Extensions<\/h2>\n\n\n\n<p>As with everything with Google Ads, there are plenty of sitelink extensions to utilize to get the best results. Whether we\u2019re talking about video ads, search ads, or desktop ads, there are plenty of options to choose from. So, if you want to create sitelinks, it\u2019s best if you\u2019d know all the different types you can pick. With that in mind, let\u2019s find the best sitelink extension for your company.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Search Campaign<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"617\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-1024x617.png\" alt=\"Sitelink expansion - search campaign\" class=\"wp-image-6608 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-1024x617.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-300x181.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-768x463.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign.png 1211w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/617;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"617\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-1024x617.png\" alt=\"Sitelink expansion - search campaign\" class=\"wp-image-6608\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-1024x617.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-300x181.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign-768x463.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-search-campaign.png 1211w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>One of the ways that you can utilize sitelinks is to use them for your search campaigns. Those are the results that appear in Search campaigns right below your website. You can add two to six sitelinks on a desktop in one or two columns. You can do it side-by-side or in the form of a vertical list, turning it on from the account level. Sitelinks often can get you a lot of additional traffic.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Video Ads<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-1024x768.png\" alt=\"Sitelink expansion - video ads\" class=\"wp-image-6609 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-1024x768.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-300x225.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-768x576.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads.png 1200w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-1024x768.png\" alt=\"Sitelink expansion - video ads\" class=\"wp-image-6609\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-1024x768.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-300x225.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads-768x576.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-expansion-video-ads.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Sitelink extensions can show up in ads that play before the video you are playing, which you have probably seen with the case of YouTube sitelink ads, or during the video as well, after a few minutes. That way, you can expand a compatible ad to this format. There are two, three, or four sitelinks available. It\u2019s a pretty advanced and helpful tactic, as Google themselves points out, <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9606720?hl=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">sitelinks generate 23% more conversions and 50% more clicks.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Do You Turn It on in Google Ads?<\/h2>\n\n\n\n<p>So, how to enable dynamic sitelinks in your Google Ads? Let\u2019s go step-by-step, not to omit anything.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sign in to your Google Ads account<\/li>\n\n\n\n<li>Choose \u201cAds &amp; assets\u201d -&gt; go to \u201cAssets\u201d in the sidebar menu<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"941\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-1024x941.png\" alt=\"Google Ads Sitelinks - Assets\" class=\"wp-image-6610 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-1024x941.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-300x276.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-768x706.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets.png 1386w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/941;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"941\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-1024x941.png\" alt=\"Google Ads Sitelinks - Assets\" class=\"wp-image-6610\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-1024x941.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-300x276.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets-768x706.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelinks-Assets.png 1386w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Choose the \u201c+\u201d icon<\/li>\n\n\n\n<li>A drop-down menu will show up. There, click \u201cSitelink\u201d to add sitelinks to your site.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"557\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension.png\" alt=\"Google Ads -Sitelink Extension\" class=\"wp-image-6611 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension-300x163.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension-768x418.png 768w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/557;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"557\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension.png\" alt=\"Google Ads -Sitelink Extension\" class=\"wp-image-6611\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension-300x163.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Extension-768x418.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Next, create your sitelink by filling out the form.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"713\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1024x713.png\" alt=\"Sitelink Extension form\" class=\"wp-image-6612 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1024x713.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-300x209.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-768x535.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1536x1069.png 1536w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form.png 1600w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/713;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"713\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1024x713.png\" alt=\"Sitelink Extension form\" class=\"wp-image-6612\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1024x713.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-300x209.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-768x535.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form-1536x1069.png 1536w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extension-form.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Then, click the \u201cAdd to\u201d button and choose the campaign or ad group level. Sitelinks can be associated with the same ad or different group ads.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"869\" height=\"1024\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-869x1024.png\" alt=\"Google Ads Sitelink Ad Campign\" class=\"wp-image-6613 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-869x1024.png 869w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-255x300.png 255w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-768x905.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign.png 986w\" data-sizes=\"auto, (max-width: 869px) 100vw, 869px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 869px; --smush-placeholder-aspect-ratio: 869\/1024;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"869\" height=\"1024\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-869x1024.png\" alt=\"Google Ads Sitelink Ad Campign\" class=\"wp-image-6613\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-869x1024.png 869w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-255x300.png 255w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign-768x905.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Google-Ads-Sitelink-Ad-Campign.png 986w\" sizes=\"auto, (max-width: 869px) 100vw, 869px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Then, choose where you would like to display your sitelinks.<\/li>\n\n\n\n<li>Finally \u2013 click \u201csave\u201d if you are all happy with your sitelink text ads and if you have all the right keywords in place.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"876\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-1024x876.png\" alt=\"Add Sitelink in Google Ads Manager\" class=\"wp-image-6614 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-1024x876.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-300x257.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-768x657.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager.png 1422w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/876;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"876\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-1024x876.png\" alt=\"Add Sitelink in Google Ads Manager\" class=\"wp-image-6614\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-1024x876.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-300x257.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager-768x657.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Add-Sitelink-in-Google-Ads-Manager.png 1422w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>You can make changes and adjust your sitelinks how you want, add a new sitelink extension, or just modify the existing ones.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Sitelink Extensions Benefits<\/h2>\n\n\n\n<p>Now that we know how to implement sitelinks and what exactly those are \u2013 let\u2019s now focus on the benefits the sitelink extensions can bring you. You may have some reservations about incorporating Google Ads sitelink extensions and question their relevance to your target audience. Still, it is evident that most experts endorse it. Those extensions play a crucial role in ensuring the success of your ads and achieving the desired outcomes. So, let\u2019s go over the benefits it can bring to you and your company.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Greater Reach<\/h3>\n\n\n\n<p>If you want to improve your click-through rates, it\u2019s one of the most important things you can do. It can improve the traffic to your landing page and lead to more conversions as well. With those extensions, the specific parts of your content will be more visible, hence \u2013 giving you more potential to get clicks on those specific parts. Each product category is an ad in itself, so it enhances your options by a lot!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Search Results Relevance<\/h3>\n\n\n\n<p>Even more, implementing sitelinks can allow you to advertise not one but many things, making it much more specific for the targeted audience. If you want to direct people to your website and get them to click on your links, your sitelinks will bring more people to your website, giving you the ability to cater to their specific interests. Users click on things within <a href=\"https:\/\/backlinko.com\/google-user-behavior\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">9 seconds <\/a>after searching for something.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Product\/Services Variety<\/h3>\n\n\n\n<p>With the sitelinks offer, you will be able to show different aspects of your company and present your customers with dozens of different options range of services that will enable you to showcase many different aspects of your activity. Think about how many additional elements you can promote with your sitelinks. You will have a whole range of different offerings at your feet.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Special Offers<\/h3>\n\n\n\n<p>Additionally, with sitelinks, you can create special offers that are connected to your well-established website. With those promotions, you can quickly get more customers without having to rebuild your entire structure or advertising campaign. Just a little sideline can change who you are reaching and with what kind of offering.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Flexibility<\/h3>\n\n\n\n<p>Even more \u2013 you will have a lot of flexibility with the elements you want to promote at this particular moment. Your campaign can be changed whenever you\u2019d like, change different elements of what you are currently promoting, and overall \u2013 have more control over what you are trying to accomplish.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sitelink Extensions Best Practices<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"366\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike.png\" alt=\"Sitelink extension-nike\" class=\"wp-image-6615 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike.png 640w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike-300x172.png 300w\" data-sizes=\"auto, (max-width: 640px) 100vw, 640px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/366;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"366\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike.png\" alt=\"Sitelink extension-nike\" class=\"wp-image-6615\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike.png 640w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-extension-nike-300x172.png 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Sitelink is a great way of promoting your products and services. With the implementation of this kind of advancement to your advertising, you will be able to get more out of your ads and more conversions in the process. But how exactly should you go about it? Well, we have got you covered. Let\u2019s go over the Sitelink extension best practices. Implementing those practices will improve your overall effectiveness and give you additional opportunities regarding advanced options for your ads.<\/p>\n\n\n\n<p>Let\u2019s now go over the most common best practices for sitelinks.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Be sure to make your Ad copy in line with the sitelnik. Or the other way around.<\/li>\n\n\n\n<li>Create a text that is full of descriptions that will communicate clearly what you are trying to accomplish<\/li>\n\n\n\n<li>USPs utilization \u2013 make sure to use the unique selling points of your products and create a set of offerings that distinguish you from your competition<\/li>\n\n\n\n<li>A\/B testing \u2013 additionally, make sure to do A\/B testing, as you will be able to see what works and what does not for your particular situation<\/li>\n\n\n\n<li>CTA \u2013 always enrich your sitelinks with a strong Call-to-Action; that way, people will know what you are expecting of them and what they need to do in order to get the services and products they need<\/li>\n\n\n\n<li>Monitor your performance \u2013 don\u2019t just set the sitelink and go your very own way; you need to constantly monitor how your ad is doing, what you can do to make it even better, and create a new one for those underperforming; it will drive your sales by promoting specific products and services<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Which Industries Should Use Sitelink Extensions?<\/h2>\n\n\n\n<p>Let\u2019s now go over the industries that should actually use sitelink extensions for their benefits. Of course, it does not mean that others should not do it. It\u2019s a great practice for all kinds of industries. Nevertheless, we can point to the specific ones that would be a bit more advanced regarding sitelink extension usage. So, let\u2019s see what kind of wide range of industries would benefit from this particular advertising line.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">E-Commerce<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"612\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce.png\" alt=\"Sitelink Extensons Example E-commerce\" class=\"wp-image-6616 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce-300x179.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce-768x459.png 768w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/612;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"612\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce.png\" alt=\"Sitelink Extensons Example E-commerce\" class=\"wp-image-6616\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce-300x179.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-E-commerce-768x459.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>As with everything in Google Ads campaigns, e-commerce will greatly benefit from implementing sitelinks. As you can imagine, adding new and better products to different categories and being able to showcase them with your search or video ads is a game changer. You have a lot of possibilities in that particular branch, so you can safely bet that most of your competitors are already doing it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">HORECA<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"545\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-1024x545.png\" alt=\"Sitelink Extensons Example-HORECA\" class=\"wp-image-6617 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-1024x545.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-300x160.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-768x409.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA.png 1266w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/545;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"545\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-1024x545.png\" alt=\"Sitelink Extensons Example-HORECA\" class=\"wp-image-6617\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-1024x545.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-300x160.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA-768x409.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-HORECA.png 1266w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p>Another industry where this kind of extension can be utilized is HORECA \u2013 Hotels, Restaurants, and Caterings. With this particular industry, the way of using is pretty obvious. If you have a restaurant, you can add links with menus, different styles of cuisine, maybe something like catering or whatnot. If you are a hotel, you can add some landing pages for your restaurant, but also \u2013 different suites, different membership categories, and maybe even, for example, SPA services that are added to your offer.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Retail<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"401\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail.png\" alt=\"Sitelink Extensons Example Retail\" class=\"wp-image-6618 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail.png 761w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail-300x158.png 300w\" data-sizes=\"auto, (max-width: 761px) 100vw, 761px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 761px; --smush-placeholder-aspect-ratio: 761\/401;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"401\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail.png\" alt=\"Sitelink Extensons Example Retail\" class=\"wp-image-6618\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail.png 761w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Retail-300x158.png 300w\" sizes=\"auto, (max-width: 761px) 100vw, 761px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>Here \u2013 it\u2019s linking bonanza! Get every category you want, in order, with promotions, different collections, your in-store and online store \u2013 whatever you need. If you can\u2019t utilize the power of sitelinks with retail, you are a lost cause, unfortunately. More options here mean more customers, more hours put into making people happy, and even more data to collect for those wonderful newsletters everyone will definitely be reading in their spare time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Healthcare<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"770\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-1024x770.png\" alt=\"cvs pharmacy sitelinks in google search results\" class=\"wp-image-6619 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-1024x770.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-300x226.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-768x577.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results.png 1298w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/770;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"770\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-1024x770.png\" alt=\"cvs pharmacy sitelinks in google search results\" class=\"wp-image-6619\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-1024x770.png 1024w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-300x226.png 300w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results-768x577.png 768w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/cvs-pharmacy-sitelinks-in-google-search-results.png 1298w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>With so many product categories for healthcare \u2013 it\u2019s only fair for them to create their very own sitelinks. Imagine all the possibilities \u2013 hospital visits, aesthetic medicine, surgeries, and a world full of opportunities. We are definitely great fans of utilizing sitelinks in healthcare, but \u2013 only by professionals in the field.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tech Industry<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"294\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry.png\" alt=\"Sitelink Extensons Example Tech Industry\" class=\"wp-image-6620 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry.png 550w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry-300x160.png 300w\" data-sizes=\"auto, (max-width: 550px) 100vw, 550px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 550px; --smush-placeholder-aspect-ratio: 550\/294;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"294\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry.png\" alt=\"Sitelink Extensons Example Tech Industry\" class=\"wp-image-6620\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry.png 550w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensons-Example-Tech-Industry-300x160.png 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>It\u2019s a similar story in the tech industry. If you\u2019re selling multiple different products, you can add categories and create many different sub-sections for your categories, maybe even price ranges. The possibilities are endless with those sitelinks, especially if you have a lot of different products on your shelves.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">More Examples of Google Ads Extensions<\/h2>\n\n\n\n<p>Have you ever considered another approach to enhance your Google Ads? Indeed, there are several:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/gamerseo.com\/blog\/automated-extensions-google-ads-maximizing-campaign-success\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Ads Automated Extensions<\/a>,<\/li>\n\n\n\n<li><a href=\"https:\/\/gamerseo.com\/blog\/learn-how-to-release-a-promotion-extensions-google-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Ads Promotion Extensions<\/a>,<\/li>\n\n\n\n<li><a href=\"https:\/\/gamerseo.com\/blog\/what-are-and-how-to-use-image-extensions-google-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Ads Image Extensions<\/a>,<\/li>\n\n\n\n<li><a href=\"https:\/\/gamerseo.com\/blog\/google-ads-call-extensions-what-they-are-and-when-to-use\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Ads Call Extensions<\/a>.<\/li>\n<\/ul>\n\n\n\n<p>Google Ads offers a variety of options to boost the performance of your advertisements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Ads Sitelink Extensions \u2013 Conclusion<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"537\" height=\"234\" data-src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify.png\" alt=\"Sitelink Extensions example shopify\" class=\"wp-image-6621 lazyload\" data-srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify.png 537w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify-300x131.png 300w\" data-sizes=\"auto, (max-width: 537px) 100vw, 537px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 537px; --smush-placeholder-aspect-ratio: 537\/234;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"537\" height=\"234\" src=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify.png\" alt=\"Sitelink Extensions example shopify\" class=\"wp-image-6621\" srcset=\"https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify.png 537w, https:\/\/gamerseo.com\/blog\/wp-content\/uploads\/2024\/02\/Sitelink-Extensions-example-shopify-300x131.png 300w\" sizes=\"auto, (max-width: 537px) 100vw, 537px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p>So, it seems to be that you know everything about Google Sitelink extensions now. You can see how important they are in the grand scheme of things. It\u2019s not only a useful mechanism to advertise your products and services. It\u2019s a great way of keeping your ads cheaper and getting to even more targeted audiences. The details that come with the usage of Google Ads Sitelinks can benefit you greatly if you look at what the competition is already doing.<\/p>\n\n\n\n<p>This is definitely a game changer for many, as the sheer number of possibilities that you can use for those is astounding. From just redirecting your ad traffic from your own keywords to a few more, adding some additional advertising elements, and overall \u2013 creating a web of connections that all point out to your site \u2013 this is a great system, and we highly recommend it.<\/p>\n\n\n\n<p>Thanks for stopping by! If you liked this article, be sure to check out our other ones. We have a lot of those on our site, so we are more than sure that you will find something interesting for yourself. And, if you would like to ask us any questions \u2013 feel free to do so, We would be more than happy to help you out. Thanks again, and we\u2019ll see you in the next one!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Ads is running the digital marketing world. Here, you can use pretty much any medium you\u2019d like to promote your products or services. One of the things you can use is Google Ads extensions, which can help you add useful and eye-catching sitelinks.&nbsp; Google Ads extensions provide you with a unique opportunity to create &#8230; <a title=\"Google Ads Sitelink Extensions \u2013 Use Them Functionally!\" class=\"read-more\" href=\"https:\/\/gamerseo.com\/blog\/google-ads-sitelink-extensions-use-them-functionally\/\" aria-label=\"More on Google Ads Sitelink Extensions \u2013 Use Them Functionally!\">Read more<\/a><\/p>\n","protected":false},"author":13,"featured_media":6676,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-6606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Ads Sitelink Extensions \u2013 Use Them Functionally!<\/title>\n<meta name=\"description\" content=\"Google Ads sitelink extensions can help you to promote your business even better. Find out more about them in this comprehensive guide!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gamerseo.com\/blog\/google-ads-sitelink-extensions-use-them-functionally\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ads Sitelink Extensions \u2013 Use Them Functionally!\" \/>\n<meta property=\"og:description\" content=\"Google Ads sitelink extensions can help you to promote your business even better. 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