Performance Max – Google Ads Video – Do’s and Don’ts!

performance max google ads video

The advertising world has been flipped on its head since digital advertising has come into play. Traditional marketing has never been as effective as the efforts of Google Ads campaigns. So, it’s understandable that it’s getting increasingly popular each day.  Getting more and more views and clicks became so easy that many industries created Google … Read more

Google Performance Max Examples to Inspire Your Campaigns

google performance max examples

Google Ads offers a variety of ways to promote your content, products, and services. Whether you’re running local campaigns to gather more clients or a global marketing strategy to increase brand awareness and lead generation, there’s always the right option for your needs. Among all the options provided, the Google Performance Max campaign is one … Read more

Unlocking Success: Mastering Google Ads Strategy for Optimal Campaign Performance

google ads strategy

In the dynamic realm of online advertising, mastering a Google Ads strategy is crucial for businesses aiming to stand out amidst fierce competition. Whether you’re new to the Google Ads ecosystem or looking to refine your existing approach, understanding the intricacies of Google Ads campaigns, ad groups, and various ad types is the key to … Read more

Automated Extensions Google Ads: Maximizing Campaign Success

automated extensions google ads

In the dynamic world of online advertising, Google Ads stands as a towering presence, offering many tools to boost the visibility and efficacy of your digital campaigns. Among these powerful features are Google Ads extensions, a significant yet often underutilized component.  This article will delve into automated extensions in Google Ads, contrasting them with manual … Read more

Learn How to Release a Promotion Extensions Google Ads

promotion extension google ads

Both large and small businesses that use Google Ads have the opportunity to promote offers through promotion extensions that can be set up with the advertisement platform. Promotion extensions allow them to increase the conversion rate of their ads by encouraging people to leverage pre-populated occasions and special events. Due to the multiple benefits that … Read more

Navigating the Dark Waters of Negative SEO: Strategies and Solutions

negative seo

In the ever-evolving world of search engine optimization (SEO), website owners and SEO agencies constantly seek ways to improve their rankings and increase organic traffic. However, amidst these white-hat efforts, a more sinister practice lurks in the shadows: Negative SEO.  This malicious attempt, aimed at damaging a competitor’s search engine rankings, employs techniques like spammy … Read more

Google Ads Call Extensions: What They Are and When to Use

google ads call extensiion

Google Ads is an indispensable platform for businesses wanting to increase brand awareness and attract more potential customers. You can use several marketing campaign tools and types, with each ad group presenting different characteristics. If you’re a local business or a company managing phone calls daily, Google implemented the perfect ad extension for your needs. … Read more

What Are and How to Use Image Extensions (Google Ads)

image extensions google ads

Google Ads image extensions are one of the latest updates to the paid advertisement platform and bring even more possibilities when creating ad groups or adding relevant images to previously text ads. These relevant visuals have a huge potential to help your search campaigns achieve a new level of interaction and generate more metrics for … Read more