What is SEO strategy and how to Create a Good One?

what is seo strategy

Search Engine Optimization (SEO) became a real thing in 2020 when the COVID-19 pandemic pushed most businesses to the Internet. Having your content as real estate in Google search results is more critical now than ever. However, with current trends, it is no longer search engine optimization. Now, it’s more of a user optimization.  How … Read more

SEO Basics Guide – All You Must Learn About SEO

seo basics guide

The path to Search Engine Optimization is paved with good intentions but not always useful information.  The SEO basics guide we bring to you aims to show you the pillars of SEO by describing the major aspects of this concept. Combine this information with some practice, and you are well on your way to becoming … Read more

What Are Negative Backlinks and How They Impact SEO Scores

negative backlinks

SEO is one of the most essential parts of online businesses, being a decisive factor in your revenue and rankings compared to your competitors. But to dominate the search engines and generate more organic traffic, creating a solid link-building strategy is indispensable. The links you feature on your website and third-party pages can drastically impact … Read more

Navigating the Dark Waters of Negative SEO: Strategies and Solutions

negative seo

In the ever-evolving world of search engine optimization (SEO), website owners and SEO agencies constantly seek ways to improve their rankings and increase organic traffic. However, amidst these white-hat efforts, a more sinister practice lurks in the shadows: Negative SEO.  This malicious attempt, aimed at damaging a competitor’s search engine rankings, employs techniques like spammy … Read more

What Industries Need SEO the Most?

what industries need seo the most

Professional services will do everything they can to attract clients. And, since we are constantly online, what’s a better way than putting an ad in Google and waiting for the clients to come around? But – it’s not the most efficient way of doing it. With Pay-Per-Click ads, for example, you have to constantly renew … Read more