Both large and small businesses that use Google Ads have the opportunity to promote offers through promotion extensions that can be set up with the advertisement platform. Promotion extensions allow them to increase the conversion rate of their ads by encouraging people to leverage pre-populated occasions and special events. Due to the multiple benefits that … Read more
In the ever-evolving world of search engine optimization (SEO), website owners and SEO agencies constantly seek ways to improve their rankings and increase organic traffic. However, amidst these white-hat efforts, a more sinister practice lurks in the shadows: Negative SEO. This malicious attempt, aimed at damaging a competitor’s search engine rankings, employs techniques like spammy … Read more
Google Ads is running the digital marketing world. Here, you can use pretty much any medium you’d like to promote your products or services. One of the things you can use is Google Ads extensions, which can help you add useful and eye-catching sitelinks. Google Ads extensions provide you with a unique opportunity to create … Read more
Is SEO worth your money in 2024? SEO remains a top choice for increasing your brand’s online presence and attracting new customers. Even though some say SEO takes too much time and money, 80% of CMOs plan to keep or boost their SEO spending this year. Many view SEO as smarter than paid ads because … Read more
Google Ads is an indispensable platform for businesses wanting to increase brand awareness and attract more potential customers. You can use several marketing campaign tools and types, with each ad group presenting different characteristics. If you’re a local business or a company managing phone calls daily, Google implemented the perfect ad extension for your needs. … Read more
If you’ve already used a trading platform like Binance and checked the online trading system, you’ve noticed hundreds of numbers, graphs, and more. One of these graphs is a sell wall. But what does this concept mean? What Is a Sell Wall? Today’s article addresses this relevant brick in the general trading wall. What Is … Read more
SEO – Search Engine Optimization – is a great way of making your website visible in the wide interwebs. But – it’s an art of balance. Some things need to be taken care of more than others, and vice versa. In this article, we will go through the most pressing issues of our times – … Read more
When diving into the world of SEO, it’s crucial to tread carefully and avoid stumbling into pitfalls that could harm your website’s reputation. Instead of playing the trial and error game, a smart move is to pick up lessons from others who’ve been there, done that. That’s why we’ve put together an article highlighting some … Read more
Google Ads image extensions are one of the latest updates to the paid advertisement platform and bring even more possibilities when creating ad groups or adding relevant images to previously text ads. These relevant visuals have a huge potential to help your search campaigns achieve a new level of interaction and generate more metrics for … Read more
Professional services will do everything they can to attract clients. And, since we are constantly online, what’s a better way than putting an ad in Google and waiting for the clients to come around? But – it’s not the most efficient way of doing it. With Pay-Per-Click ads, for example, you have to constantly renew … Read more