Articles for those who want to know more
How do you know if you are implementing the right approach to Google advertising and bidding correctly on keywords to ensure visibility for your business? This is a difficult question as there are many factors and advertising conditions change all the time. Furthermore, the region and country where you deploy your ads are also crucial … Read more
These are difficult times for people trying to run their businesses, as governments continually impose new taxes on entrepreneurs’ operations, which means significant increases in the final price of services and products. Most governments around the world have started taxing online platforms and digital services as these can be unregulated. Furthermore, the amount of money … Read more
In the world of online ads, choosing the right words can make or break your campaign. But finding those perfect words isn’t always easy. That’s where PPC keyword research tools come in. They’re like super-powered helpers that make it easier to pick the best words for your ads. In this article, we’ll show you some … Read more
Navigating the complexities of Google Ads in Austria requires understanding the landscape influenced by digital services tax legislation and new fees. Advertisers looking to optimize their ad spending need to consider the impact of location-based regulations and country-specific surcharges. With ads served in Austria, the costs are subject to these additional fees, altering the traditional … Read more
Navigating the intricate world of Google Ads in Australia can seem daunting, especially when trying to understand how much Google Ads costs and how to effectively manage your advertising budget to ensure the best return on investment (ROI). Whether you’re a small business owner new to digital marketing or a seasoned marketer refining your strategy, … Read more
Google is the most popular browser in the world, allowing you to find virtually anything, anywhere, in a matter of seconds. Thus, it is no surprise that advertisers are looking more and more kindly towards this way of selling their products online. In most cases, they use Google Ads, a particular Google service designed to … Read more
Aren’t your campaigns driving conversions or traffic to your website? Do you feel like wasting your money on Google Ads? If you don’t use keywords properly, your ads might not show up when or where you want them to. They could end up in unrelated searches or not appear at all. We created this all-encompassing … Read more
There is one thing that people never seem to get enough of when it comes to Google Ads – conversions! In this article, we will go over the difference between All conversions and conversions in Google Ads. Every conversion can benefit your business, but tracking conversions and seeing where they come from may elevate your … Read more
Google Ads is probably the first thing you should think about if you’re trying to grow your business. It’s still getting a lot of clicks, even though the social media marketing is right around the corner. But, you need to also be able to actually find out whether or not your actions are actually bringing … Read more
The line between online and offline sales funnels is increasingly blurred in the digital age. Businesses that leverage both spheres stand to gain a competitive edge, mainly through the strategic use of Google Ads. This comprehensive guide dives deep into the realm of Google Ads offline conversions, offering a step-by-step approach to tracking, importing, and … Read more