Technical writing and UX writing are valuable complementary areas for improving products, user engagement, and experiences. While technical writing focuses on communicating complex and technical information precisely and in detail, UX writing specializes in creating texts that improve the user experience with digital products, such as mobile apps and websites. The primary purpose of technical … Read more
Ever found yourself lost in the labyrinth of digital content creation, wondering about the fine line between UX writing and copywriting? You’re not alone. In the bustling world of online interfaces, these two disciplines often intertwine, yet each brings its own flavor to the table. So, let’s see what sets them apart. This article is … Read more
Good UX writing can be very challenging; without the right tools, this task becomes even more complex. Whether you’re a UX writing assistant or just want to do quality competitive analysis, having the right platforms and apps at your disposal can be a game changer that makes your life much easier. UX designers and writers … Read more
Everything you read when using apps is meticulously planned and written by UX experts who seek to provide crucial information about how to use those applications. In other words, everything you see on the screen when using the app has a reason and aims to enhance your user experience and usability. Everything starts with the … Read more
UX writing is a critical aspect of web, app, and product design. It requires careful consideration to ensure the content meets specific conditions and characteristics for optimal performance. To achieve this, UX writers and designers should adhere to certain guiding principles. In the following sections, we outline the key UX writing principles that your next … Read more
All the content in apps, websites, or other digital products is produced by expert writers who work untiringly to capture the reader’s attention and provide crucial information about the functionality of those products and services. This content includes product descriptions, tutorials, internal messages, FAQs, tutorials, links, data, blog posts, etc., that must truly engage with … Read more
The mobile gaming market is growing faster than any other in the industry, with more and more companies joining this space. Our mobile equipment is evolving so fast that we can already see AAA games being released for these devices, like Death Stranding and Assassin’s Creed Mirage, for example. There are endless opportunities for game … Read more
The COVID-19 lockdowns in 2020 led to a significant increase in mobile gaming user penetration rates worldwide, as reported by Statista. In the US specifically, this penetration rate rose from 41% in 2020 to 46% in 2023. As a result, many video game studios have shifted their focus to developing compelling titles for mobile platforms, … Read more
Social media channels are among the most popular avenues for brands and companies to connect with their target audience, whether they’re promoting products and services or sharing any type of message. These platforms offer marketers and business owners a range of formats and options to craft a personalized experience that aligns with their brand and … Read more
How do you know if you are implementing the right approach to Google advertising and bidding correctly on keywords to ensure visibility for your business? This is a difficult question as there are many factors and advertising conditions change all the time. Furthermore, the region and country where you deploy your ads are also crucial … Read more