Conversion tracking and other metrics are a vital part of any website running ad campaigns or any kind of marketing effort. One of the best ways to track these numbers and statistics is through Google Analytics. It is mainly connected to Google Ads and other tools from the company, but it can also be used … Read more
In digital advertising, tracking conversions is the cornerstone of success. Understanding how your Google Ads campaigns perform hinges on your ability to measure conversions effectively. At the heart of this process lies the elusive Google Ads conversion ID. In this comprehensive, we’ll walk you through the steps to find your conversion ID precisely and clearly. … Read more
Navigating the world of Google Ads, formerly known as Google Adwords, is essential for businesses aiming to enhance their online presence. Understanding the costs and how Google Ads works is crucial when planning to run Google Ads campaigns. The ad spend in Google Ads varies based on several factors, including ad rank, the competitiveness of … Read more
Having an agency to manage your Google Ads campaign and marketing efforts is not something new, and as PPC grows globally, this is becoming even more common. Google Ads management services go from simple tasks to more complex ones, like managing entire Google Ads accounts and their business needs. Most people don’t even consider that … Read more
The average Google Ads cost and budget can vary a lot depending on numerous aspects. One of the most important is the region where your Google Ads account is located and where the business is advertised. Whether you are performing Google search results pages ads or video ads for YouTube, each kind of action also … Read more
Google Ads is a must-use platform that all marketers, retailers, and advertisers eager to promote their products and services must utilize to reach target audiences locally or worldwide. Many businesses refrain from using the platform due to a lack of understanding of how it operates and uncertainty about the potential increase in their marketing budget. … Read more
In the gaming industry, understanding the landscape of gamer types is crucial for developers aiming to craft experiences that resonate with a broad audience. At the heart of this endeavor lies the concept of gamification. But what is gamification exactly? It’s a strategy that employs game mechanics to engage users and influence behavior. As more … Read more
Mobile gaming is at its best moment ever. The quality of mobile apps is getting increasingly advanced, so it’s no surprise that due to the advancement of phones, the gaming industry is getting more interested in creating new and exciting titles. And – due to the fierce competition, developers need mobile game promotion. Here are … Read more
In the marketing world, understanding the target audience for mobile games is not just beneficial – it’s a game changer. With billions of individuals worldwide playing these games, the mobile gaming industry presents a vast ocean of opportunities for game developers. However, navigating these waters requires more than just creating engaging content. It demands a … Read more
In the ever-evolving landscape of online advertising, staying ahead requires harnessing the latest tools and strategies. Enter Performance Max campaigns in Google Ads, a game-changing approach that maximizes your reach, engagement, and conversions. To make the most of this innovative campaign type, it’s crucial to understand the intricacies of Performance Max Google Ads specs. In … Read more