We are in the era of digitalization. Not having your store or your business online will result in your audience choosing other alternatives. It is extremely important to create an eCommerce website in order to have a chance against your competition. Nonetheless, not all people know how much an eCommerce website costs. It’s not about … Read more
By 2022, eCommerce sales are predicted to account for 20% of global retail sales. That’s a massive jump from only 10% in 2017, showing a doubling in just five years. Becoming an increasingly important part of the consumer experience worldwide, eCommerce offers immense opportunities for business owners. However, many businesses struggle with taking advantage of … Read more
Nowadays, it’s difficult to find a major that isn’t working with an influencer to advertise its products or services. Influencer marketing campaigns have taken the toll as a great tool to reach new customers from social media while carried out by influencer marketing agencies. Influencer advertising is worth the investment whether you want to promote … Read more
Today, organic search drives more than 50 percent of all website traffic. That’s more than paid and social combined. What does it mean? Well, have a look at the screenshot below. More than half of visitors arrive at a certain website because they have found it in the “organic part” of search engine results. That’s … Read more
Google Ads has proven to be one of the best ways of marketing your products and services online. With almost 9 billion daily searches, you can count on someone stumbling upon your company at some point. So, to help you advertise on this platform, we have prepared a walkthrough of all the best ad extensions … Read more
As you know, it is getting harder and harder with each day to promote something online, and doing it with Search Engine Optimization will take some time and effort. For that reason, paid search traffic is one of the fastest-growing ways of online paid advertising. There are plenty of ways you can utilize this tool, … Read more
In the ever-evolving landscape of online advertising, Google Video ads have emerged as a powerhouse, revolutionizing the way businesses connect with their audiences. From YouTube videos to video campaigns across various platforms, the potential for reaching and engaging potential customers is vast. In this comprehensive guide, we’ll navigate the intricacies of Google Video Ads, exploring … Read more
Having a business blog is not optional these days. The competition is fierce and, guess what? – they are also targeting your ideal audience. As a company, we must definitely provide something more than just products and services. People are not just customers anymore: they also are users. Business blogging is not only about creating … Read more
In the digital age, Facebook is a powerful platform for advertisers, one of the top online choices for businesses worldwide. Whether you’re a service-based company trying to engage potential customers or an eCommerce platform seeking direct online sales, mastering Facebook advertising can significantly boost your revenue. This article explores the best ways to make money … Read more
Are you thinking of creating your first campaign on Facebook or Instagram? Aren’t sure where to begin? Are you asking yourself How to Use Facebook Ads Manager? You have arrived at the right place. Here, you will learn all the basics as well as more advanced aspects related to advertising campaigns on Meta, formerly known … Read more