Does Page Speed Affect SEO? Avoid These Mistakes!

does page speed affect seo and what to avoid

First impressions matter. After taking care of your landing page design, it’s time to boost its loading time. Why? The importance of page speed was emphasized in 2010 and 2018 when Google announced it as a ranking factor for desktop searches and mobile searches, respectively. What is more, 53% of mobile site visitors leave the … Read more

Marketing Agency for Startups and How to Evaluate them!

marketing agency for startups

Small businesses and startups play a crucial role in driving the global economy, accounting for a significant portion of economic activity in both Western and Eastern regions. Despite their importance, startups, which often have a limited operating history, face the challenge of effectively promoting their products and services to secure capital, attract new customers, and … Read more

User Acquisition – 9 Tips to Attract More Customers

User acquisition with a professional mobile marketing agency

User Acquisition, or UA, is an essential practice within any brand marketing strategy. You can reach many new users and early adopters for your product, app, game, or different product through this activity.  User acquisition works through several strategies that your company can adopt to enhance the reach out of your project. User acquisition is … Read more

How to Write Influencer Contract Template [Examples Included]

influencer contract template

Today, 91% of millennials trust online reviews as much as friends and family.  What’s more, influencer marketing generates 11 times as much return on investment (ROI) compared to traditional digital marketing methods. All that proves that social media influencers have already surpassed TV celebrities. However, to establish successful influencer marketing campaigns, both parties need to … Read more

What Are Programmatic Display Ads?

what are programmatic display ads

Programmatic display ads are a new and improved way of reaching people with your product. It’s efficient, full of possibilities, and most importantly, can reach a lot of people all over the world. Of course, as discussed in the article, it’s not for everyone, but there are plenty of ways to use those for your … Read more

What is Performance Max Google Ads? Benefits, Cons & How to Build It [+Tips]

what is performance max google ads

The marketing world requires efficiency and reach to convert leads into customers. The Performance Max is Google’s solution to a common challenge: managing multiple campaigns across different platforms.  So, what’s the real-world advantage of using Performance Max? This type of campaign is a one-stop-shop. Businesses can use Performance Max to cover all these platforms with … Read more

Ultimate Guide for Creating Quality Marketing for Gaming Industry

marketing for gaming industry

Everybody loves playing video games, and there are hundreds of titles being released every day, whether console or mobile games. With this comes the necessity of a good marketing strategy to make your game known among the competition. However, video game marketing is challenging, primarily due to the need to deliver the precise type of … Read more