What is Unique Content and How to Create It? [10 Best Tips]

what is unique content

Due to the increasing competition, business professionals are constantly looking for new methods to fire their businesses into the global spotlight. However, even when introducing innovative marketing strategies, one has to build them on solid foundations.  In 1996 Bill Gates wrote the essay “Content is King” – and the message flowing from the titular words … Read more

Best Blog Examples for Business – Let’s Learn From the Best in the Industry

best blog examples for business

Having a business blog is not optional these days. The competition is fierce and, guess what? – they are also targeting your ideal audience. As a company, we must definitely provide something more than just products and services. People are not just customers anymore: they also are users.  Business blogging is not only about creating … Read more

How to Improve Click-Through Rate – Tips to Take Into Consideration

how to improve ctr

In online businesses, marketplaces, or stores, the click rate is one of the main aspects when it comes to convertibility and successful sales. Click rate represents the number of potential customers that are interested in purchasing your product or service. In this guide, we are going to address: What is the click-through rate? Why is … Read more

What is SEO strategy and how to Create a Good One?

what is seo strategy

Search Engine Optimization (SEO) became a real thing in 2020 when the Covid-19 pandemic pushed most businesses to the Internet. Having your content as real estate in Google search results is more critical now than ever. However, with current trends, it is no longer search engine optimization. Now it’s more of a user optimization.  How … Read more

How to Write Good Product Description [11 Little-Known Tips]

how to write good product description

Becoming successful by selling products on a marketplace or any website depends on many factors, such as the quality of the images, the interface, and product descriptions.   Effective product descriptions can result in effective sales. Regarding this, 87% of consumers rate product content extremely or very important when deciding to buy. Product descriptions give a … Read more

How to Increase Sales in eCommerce [12 Data-Packed Ideas]

how to increase sales in ecommerce

By 2022, eCommerce sales are predicted to account for 20% of global retail sales. That’s a massive jump from only 10% in 2017, showing a doubling in just five years. Becoming an increasingly important part of the consumer experience worldwide, eCommerce offers immense opportunities for business owners. However, many businesses struggle with taking advantage of … Read more